How to automate your Instagram content

So one week has gone by and you still haven’t posted anything on Instagram. You know you need to show up consistently, but sometimes it’s not possible. One of the best ways to establish yourself as an expert in your niche and grow your online brand is by showing up consistently on Instagram. But sometimes life gets in the way and you don’t show up as often as you should. That is why it’s essential to plan ahead by automating content. Here is a sneak peek into how to automate your Instagram content. Batch your content creation Batching is essentially when you create all your content in one...

How to create your 5 killer content pillars

Have you ever been stuck because you have no idea what to post next? Are you tired of creating the same kind of content over and over again? I know, I've been there too! But once I discovered my 5 content pillars, everything changed. Your content pillars are the different categories you use to create content for your social media platforms. You do not need to have 5 content pillars, however, 5 is a good number to ensure that you have a holistic brand. Here is how to create your 5 killer content pillars. Ask your audience Don’t be afraid to ask your audience by using Instagram stories....

What should be in your IG highlights

Your Instagram highlights are an incredible tool to showcase your brand. Your highlights should be a collection of your most exciting stories that you want your new or old followers to watch. Unlike Instagram stories, highlights can live on your profile until you decide to update them. So it’s worth spending time to plan how to use IG highlights to your advantage. But with so many options available, how do you know what should be in your IG highlights? Here's what should be in your IG highlights: About me Think of this highlight as your about me page on your website. This is your...

5 ways to boost your IG engagement

Have you ever wondered which metrics brands consider when they are looking for influencers to work on their campaigns? Is it the number of followers, engagement or the look and feel of your grid? As much as it may be tempting to only focus on your follower growth and the number of likes that you get for your posts, engagement should your primary focus on Instagram. Your engagement is a good indication of the kind of relationship you have with your audience. The higher your engagement the better your influence. Here are 5 ways to boost your IG engagement. Post at the right time If you have...

5 Things I’ve learned as an influencer

5 Things I’ve learned as an influencer

I'm almost three years into my influencer journey, and I cannot imagine doing anything else. For the most part, I'm confident that I made the right decision. My career has turned out to be so much more than what I had initially expected. If you're just starting your influencer journey, one of the best ways to learn is from those who have walked the path ahead of you. Here are 5 things I've learned as an influencer. Saying no is as important as saying yes Once you start working with brands, you begin to understand which brands you should work with and which you should avoid. Over time it...