8 elements of a successful blog

8 elements of a successful blog

Most of us don’t just create blogs for fun. It’s either we intend to monetise our blogs or use them to drive traffic to our business websites. Either way, the intention is to get as many readers as possible so that you can meet your objectives. Growing your blog traffic is not easy, but there are a few elements that you must have in place if you want to have a successful blog. Here are 8 elements of a successful blog. Easy Site Navigation It would help if you made sure that your readers can navigate your website with ease. Your navigation bar should be clear — the last thing you want is...

How to grow your email list

If there’s one thing that I wish I had started doing earlier on in my blogging journey, it would be focusing on growing my email list.  Your email list is essentially the lifeline of your online business. Having an email list is the fastest way to grow your readership and your bottom line. The people who sign up to join your list are your real tribe. Those are the kind of people who will eagerly buy from you when you’re ready to launch your products. More importantly, you should be growing your email list even if you don’t know what products you want to sell in the future. It would...

How to write a blog post

When I started blogging, I would open my laptop and start writing. There was no plan, nor was there any structure. As a result, I would ramble on, which made my posts difficult to read and I didn't manage to get my point across. As a blogger, you’re required to write almost every day. As much as it’s crucial to create content, you need to ensure that people are actually reading your posts — and that requires planning and structure. Today  I will show you how to write a blog post. Step 1: Headline Create your headline. The primary role of the headline is to grab the reader's...

Essential blogging equipment kit

I’ve been blogging for over two years now, and I’ve picked up tech and gear along the way.  Today I’m going to walk you through my essential blogging equipment kit. Camera You cannot blog without beautiful imagery. I use a Canon EOS, which is a good camera for beginners. It’s easy to use, affordable, fairly light in weight, and it has built-in WiFi — which means you can transfer your images from your camera to your laptop via WiFi. Smart Phone I’m an advocate for starting small and building your way up. If you can’t afford to buy a camera, I would recommend that you invest in a...

5 ways to improve your content

Whether you’ve been blogging for some time or you’re a beginner, there is always some room for improvement. Due to COVID-19 we’re all spending most of our time indoors and I can’t think of a better time to polish up on our skills than now. Here are 5 ways to improve your content. Provide value People want to read content that they can relate to. Make sure that you are using your content to provide value. Are you educating, inspiring or entertaining? You want to create content that will ensure that your readers keep coming back. What’s in it for your reader? Track your progress Keep a...