I’ve been inundated with emails from people wanting to know how to make money from blogging. I consistently respond by emphasising that making money from your blog should not be your only focus, especially when you’re just starting. Instead, you should focus on how your blog will create value. How are you using your blog to change people’s lives?
Now I’m not saying we should all follow in Mother Teresa’s footsteps, but your blog should have some sort of positive impact in the world. Once you are clear on that, then it’s time to focus on the financial benefits of blogging. Today I would like to share with you 5 ways to make money as a blogger.
This is presumably the most common way to make money as a blogger. Briefly, a brand will pay you to create content and upload it on your blog. In essence, they pay you to gain access to your audience.
You also have the option to sign up with an advertising network such as Google AdSense to allow them to run ads on your blog. You get paid every time someone clicks on the ads. I must highlight that you need to have at least 50 000 page views before the large advertising networks can take you seriously.
If you want to earn passive income from your site, then affiliate marketing is for you. You get paid commission for recommending other people’s products and services. It’s a pretty sweet deal!
Did you know you could launch an online store without selling physical products? Yep, you heard right. So let’s say you’re a food blogger, you could sell a pdf. document which contains 10 of your recipes. Or if you’re a fitness blogger, you could sell your training programs online. That is the best way to monetise your knowledge and expertise. What I love about this unique approach is that your initial expenses are relatively low you don’t have to worry about inventory and shipping. And most importantly the risk is almost non-existent
If you’re a mom blogger, for example, you could turn your blog into a membership site. So if you run a membership site, moms would pay a fee if they want to join your community. It will be up to you to create exclusive content for your members to keep them excited. You could offer benefits such as discounted fees for your events, free digital products and so much more.
It’s clear that blogging has the potential to be a lucrative business, but you have to remember that you need to put in the hard work before you can reap the rewards.